DAY SPA DESIGN BRIEF

When building a day spa it is an imperative to engage a spa consultant or buy a design brief that will guide your architects towards a well considered and quality result. Our design brief document sets out the architectural and interior design requirements for a spa facility, with each room/area having its own page detailing relevant information. The information contained within is intended to provide the framework for the spa design, which will be developed and refined during meetings between the Spa Consultant and the Design Team. 

Our primary goal is to create a seamless experience for the guest, which is supported by a floor plan that supports flow, operational efficiency and low noise levels, whilst maximising ROI by allocating as much possible space to revenue generating areas. Spa Consumers rate the ambience and design of a spa as the second most important factor (following customer service) when rating a spa. And 93% of Spa Consumers choose a spa based on its facilities, with ambience being the primary consideration. However, it has been found that many spa facilities score relatively low when consumers are asked what surpassed their expectations. 

Most people visit a spa to relax and escape from their everyday life and environment. Therefore the Spa design needs to offer a distinct departure from their normal surroundings, appealing to their senses and evoking a sense of tranquillity and calm. In this case the spa facility design, décor and lighting make a powerful impact. 

A successful spa design offers its guests a clean, comfortable and ambient environment that reflects the proposed spa philosophy and concept. This décor and interior style should be evident even before guests enter the spa; they should be progressively led from the everyday environment into the spa zone. 

The floor plan needs to consider the separation of the different spa areas, so that the tranquillity of quiet zones (treatment rooms and relaxation lounge area) is not compromised. 

To ensure the design reflects the concept, careful consideration has to be given to the interaction of the different spaces in the spa, observing the following: 

  • Circulation and access for guests (consideration to quiet versus social zones – sound proofing may be necessary). 

  • Circulation and access of back-of-house areas and requirements such as linen delivery and storage, staff entrance and exit (concealed entrance, out of view from guest areas, noise considered in relation to quiet guest zones). 

  • Prominence of main revenue generating areas (treatment rooms, thermal bathing areas, reception/retail space).

  • Social interaction between areas, with a balance of private space/time. 

  • Personalised, lighting, climate and audio throughout. 

  • Economy of space. 

  • Creating a space that feels intimate and exclusive. 

    The look of the spa, including architecture, decor and landscaping, should maintain a theme that is consistent with the spa philosophy. And where possible engage with the outdoors and capture natural light. 

    Sensory awareness is important – the textures, the colours, the sounds and smells should all be a part of the guest journey, gently transporting them from entry and transitional areas to the ‘communal’ social areas and beyond to the quiet zones that are breathtakingly serene, calm and ultimately comfortable. 

    The Spa will include the following key design elements: 

  • Consideration to colours and textures - the affect should be warm and inviting but the execution functional and durable. 

  • The Relaxation Lounge will ideally have a pleasant exterior outlook. 

  • The double treatment room is large and luxurious, encouraging longer “spa rituals” which may combine treatment experiences and private relaxation time. 

  • Differentiate between quiet and social areas. For example, the spa treatment rooms and relaxation lounge are quiet, reflective zones. Therefore, it is important that the spa design accommodates these different uses with clear separation so that guests using these areas are not disturbed. 

  • The design should be androgynous – design and décor that appeals to both men and women who appreciate good taste. 

  • Spa treatment rooms should be uncomplicated and welcoming, efficiently designed with adequate and well-positioned storage and effective lighting. Soundproofing is critical. 

  • The Spa front should be a showpiece – dramatic and eye catching. It needs to arouse curiosity and draw guests into the spa. 

  • Where possible, natural design elements could be included – e.g., water features, stone, timbers, garden outlook.

    Contact our team if you wish to engage the services of spa consultancy or visit our online store to purchase a design brief.

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